Senior Manager, Content

Voxel

Voxel

Administration
United States · Remote · California, USA
Posted on Tuesday, February 27, 2024
Who Are We
Industrial labor is incredibly dangerous work - almost 3 million people in the US per year are injured in the workplace for entirely preventable and at times, fatal or debilitating causes. Protecting these essential people who power our world is what motivates Voxelitos, and we'd love for you to join us. At Voxel, we're passionate about revolutionizing workplace safety and operations with groundbreaking, full-stack AI and computer vision technology.
Voxel’s site intelligence platform helps safety and operations leaders see the unseen risks, make strategic decisions, and prevent workplace incidents before they happen. Our customers include Fortune 500 companies across major grocers and retailers, manufacturers, food and beverage warehousers, supply chain and logistics service providers. Based in SF with team members sitting all over the globe, Voxel is backed by industry leading VC’s.
Overview
As a Senior Manager, Content Marketing you will be at the helm of Voxel's content marketing efforts, playing a critical role in elevating our brand awareness and driving business growth. This position demands a creative and strategic thinker who can seamlessly transition from high-level strategy to hands-on execution, engaging our target audience of safety and operational leaders within the industrial sector.

Responsibilities

  • Craft and execute a comprehensive content marketing strategy to build brand awareness, perception of excellence,and product consideration, ultimately contributing to the company's rapid growth.
  • Create engaging, full-funnel content that ranges from educational to entertaining, designed to attract prospects and guide them through the marketing funnel and into the hands of our competent sales team.
  • Lead the development and implementation of monthly brand-to-demand campaigns, incorporating thought leadership content to generate pipeline and nurture prospects into Marketing Qualified Leads (MQLs).
  • Develop messaging and copy for a diverse array of highly engaging content formats, including but not limited to blog posts, case studies, website copy, guides, emails, video scripts, and advertisements.
  • Deeply understand the needs, desires, and pain points of our target audience to tailor content that resonates and drives action. Often working closely with internal leadership and external senior advisors.
  • Manage Voxel's owned content channels, overseeing the content calendar and ensuring consistent, high-quality, “enterprise-grade” content across our blog, social media, and email marketing platforms.
  • Collaborate with internal and external stakeholders, including growth marketing, event marketing, customer success, sales, and creative teams, to produce cohesive and impactful content.
  • Work closely with the Director, Growth (Marketing) to develop personalized and segmented email content to maximize open and conversion rates as we identify and enter new markets creatively.

Qualifications

  • 7+ years of content marketing or editorial experience, ideally in B2B SaaS environments.
  • Proven ability to execute inventive content campaigns across various formats.
  • Portfolio that showcases a wide range of content types designed to drive business.
  • Knowledge of SEO tools and best practices and strategies that drive organic traffic.
  • Exceptional storytelling capabilities and an eye for design - able to engage audiences.
  • Organizational skills, with the capacity to prioritize and manage multiple projects.A natural collaborator and clear communicator who thrives in elite team settings.
  • Familiarity with Content Management Systems, email marketing platforms, and social.
Why Join Us?
Join a visionary team revolutionizing safety and operations, directly impacting the well-being of millions of essential workers. This is your chance to build an extraordinary business and foster a vibrant company culture that demands your absolute best. Alongside AI experts, experienced entrepreneurs, and passionate problem-solvers, you'll play a pivotal role in shaping the company's growth trajectory and market position. Enjoy a competitive salary, benefits, and a dynamic work environment.
Benefits:
Extensive / Generous health, dental, and vision insurance.
Highly competitive paid parental leave and support system.
Ownership in the business through an Equity Incentive Plan.
Generous paid time off and / or flexible work arrangements.
Daily meals in-office, vibrant company events, team-building.
401K retirement plan, HSA options, pre-tax Commuter Card.