VP, Market Access & Value-Based Partnerships
Rune Labs
Role Overview
The VP of Market Access & Value-Based Partnerships will lead Rune Labs' market access strategy and execution, focusing on expanding our successful value-based care model to new integrated delivery networks, Medicare Advantage plans, and ACOs. This role will also explore and develop alternative payment models, including direct-to-consumer channels, to accelerate adoption of our StrivePD platform.
Key Responsibilities
Strategy & Leadership:
- Design and execute comprehensive market access strategy across payer segments
- Lead pricing and contracting strategy for different customer segments and payment models
- Build and lead a high-performing market access team
- Serve as a key member of the senior leadership team
Value-Based Care Expansion:
- Leverage Kaiser Permanente results to develop compelling value propositions for integrated health systems and risk-bearing entities
- Structure and negotiate value-based contracts with healthcare organizations
- Design innovative risk-sharing models that align with customer needs and Rune Labs' capabilities
- Develop frameworks for measuring and reporting on value-based care outcomes
Market Access Innovation:
- Identify and develop new market access channels, including direct-to-consumer strategies
- Create pricing models that work across different payment types (value-based, fee-for-service, cash pay)
- Partner with product team to ensure market access requirements are reflected in product roadmap
- Collaborate with clinical teams to generate evidence supporting market access strategies
Stakeholder Management:
- Build relationships with key decision makers at target healthcare organizations
- Work with government affairs team on relevant policy initiatives
- Collaborate with marketing to develop market access materials and value propositions
- Partner with finance team on pricing models and revenue forecasting
Required Qualifications
- 12+ years of experience in healthcare market access, with at least 5 years focused on value-based care models
- Proven track record structuring and implementing risk-sharing agreements with health systems
- Deep understanding of Medicare Advantage and ACO payment models
- Experience launching and scaling digital health or therapeutic products
- Strong analytical skills and ability to build financial models for various payment structures
- Excellence in executive-level communications and presentations
- Bachelor's degree required; MBA or related advanced degree preferred
- Possess current U.S. work authorization
Desired Experience
- Background working with movement disorder or neurology products/services
- Experience with direct-to-consumer healthcare business models
- Knowledge of Parkinson's disease care delivery and economics
- Track record of working with both regional and national health plans
- Understanding of digital health reimbursement landscape
- Experience building and leading market access teams
Success Metrics
First 12 Months:
- Launch 3+ new value-based care partnerships with integrated delivery networks or MA plans
- Develop standardized contract templates and pricing models for different customer segments
- Build initial market access team
- Create reporting framework for value-based care outcomes
Long-term:
- Scale value-based care partnerships to cover 100,000+ lives
- Achieve target gross margins across different payment models
- Demonstrate replicable cost savings across partner organizations
- Establish Rune Labs as the standard of care for Parkinson's disease management
Compensation
- Base salary: $250,000 - $300,000
- Equity eligible
- Bonus target up to 35%
- Comprehensive benefits package
Location
San Francisco Bay Area preferred; will consider remote for exceptional candidates with regular SF travel
More About Us
We look for strong alignment with Rune’s values: learn about our work culture and expectations at Rune on our website. We are committed to treating each other well, building a diverse and representative team, and continually working to improve the cooperation and inclusivity of our org. Anyone meeting the minimum requirements for an open role is strongly encouraged to apply.